End-to-end responsibility
When procuring beech wood, Röwa makes sure to buy this key material in the local region. First-class quality comes from native forests and sustainable forestry.
Restful sleep has a truly comprehensive meaning at Röwa. And that is not something new
We are all part of the natural cycle
And this awareness had led us to accept responsibility going beyond your sleep and make products that are in harmony with nature.
This mission is reflected in all areas of our business: Regional production and raw material origin, working in cycles (e.g. use of leftover wood for our in-house thermal power station), a company-owned lorry fleet with high emissions standards and AdBlue technology, and our constant endeavour to invest in sustainable innovations. Like our Cradle to Cradle® certified PURE NATURE mattress.

WIN Charta – sustainability as an obligation
Röwa is an active founding member of the the WIN sustainable business initiative. Pioneers for sustainable management have worked together with the Baden-Württemberg state government to develop and drive key factors for success since 2010.
Röwa was one of the first signers of the WIN Charta, which was created as a module for companies applying the principles of sustainable management as a part of the overall sustainability strategy of the German state of Baden-Württemberg.
As a subscriber to the WIN Charta, Röwa is committed to complying with the twelve sustainability principles defined by the Charta while acting as an example for other companies.
Learn more about sustainable business at Röwa here.